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Welcome to the Meme Administration (that somehow manages to still be very bad at memes)

2 min read

Remember when the allegedly always-drunk Fox News host turned Defense Secretary Pete Hegseth was going to strip everything out of the Pentagon that didn't involve "warfighting?" Apparently he needed the office space for a new meme distribution agency.

They’ve set up a meme combatant command basically. interesting he’s there at the border fence with what some gangbangers and 60s fidelista types. Where the peer military he’s going to tangle with?

Josh Marshall (@joshtpm.bsky.social) 2025-05-03T20:14:08.608Z

Yes, that's apparently a real tweet. Or Xeet, or whatever. And don't ask me what we're looking at on that one, because I don't know. Pete has "100% OPERATIONAL CONTROL" of what? If he's in complete control, why is he letting "DRUGS" sneak up on him like that? What's going on?

Ol' Pete appears to have lost a finger, but isn't too worried about it. He seems to be no longer on American soil, judging from the position of the flag and fence, but America apparently now only has about 30 states, judging from the flag, so maybe the wall divides the 20-ish Hegseth-controlled states, which he now has "100% OPERATIONAL CONTROL" over, from all the others? Is this a civil war, one in which remnants of the United States are warring against Pete Hegseth and his allied drug cartels?

And wait—we have a DOD Rapid Response team now? And it's, uh, devoted to posting AI-generated pro-Hegseth memes? Rapidly? Not doing, um, military stuff?

One of the stranger part of the Republican fascist movement is that for a movement obsessed with memes, symbolism, and imagery, there's apparently not a single American fascist who doesn't completely suck at making those things. Most of the movement's iconography seems to have been farmed out to fake-edgy junior high school boys; maybe it's the employment test when applying to "DOGE."

#TodayInPyongyang 🤡

Carl Quintanilla (@carlquintanilla.bsky.social) 2025-05-03T15:07:39.942Z

Dear Leader is the reason our light switches work? Because he ... wrote his name on something?

We may not know who the hell is in charge of the nuclear weapons at this point, but it's a golden age for Official Government Shitposting. Well, that and bribery. And dementia. And off-the-charts glorification of This Freak.

This is the official White House account.

Joyce White Vance (@joycewhitevance.bsky.social) 2025-05-03T11:20:47.965Z

See, that's not even a meme, that's just Trump's can-be-seen-from-space narcissism being boosted by the United States government because nobody in Trump's government knows what they're in charge of or why and so devotes themselves solely to burping this angry little boy in the hopes he'll go down for a nap.

Fascism is, I repeat yet again, a movement obsesses over imagery and symbols—but despite having every fascist freak in America rallying to Trump's side, the best Trump's entire collected movement can manage is pictures of Pete Hegseth that don't know what an American flag should look like or how many fingers Pete himself might have?

This is the cream of the crop, eh? Well, working for The Criminal at this point already requires endorsing violent coup attempts and previously unseen levels of corruption, so admittedly Team Fascism didn't have a large pool of acolytes to begin with. Perhaps "junior high shitposter" was, once Marco Rubio and two dozen other true believers were issued jobs, the best of the resumes left on the stack.

And, we can presume, all of these accounts are being run by one person or team—it's all far too one-note to be a non-planned effort.

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